• RSS Ezine Article Feed from Jane van Velsen

    • How to Write Relevant and Re-Usable Blog Content and Make it Work Online
      Imagine you've written 5 - 10 posts on your niche market. What would you like to see happen to them? If I were you I'd like my posts turned into articles and or press releases and I'd like to see them used by other publishers online so that my message gets carried further online and all that effort I put into the original blog posts is maximis […]
    • Questions For Your Blog Manager
      I'm struggling. Help me understand what I'm seeing. I keep reading bloggers blogs in the hope that I'll find someone who is able to blog for my clients but I'm fast realising that whilst people can write, they don't know enough about blogging to understand how it works in the overall online strategy.
    • The Lightest Road Bike in the World
      All serious cyclists talk about the weight of their bikes as though a bicycle that is not as light as possible is totally suspicious and shouldn't ever be considered. The Falcon light weight, hybrid bike weighs in at a more than acceptable 9.9kg and offers the rider a more compact bike with the same gear ratio as a bike with 700cc wheels. It also has a […]
    • Taking the Strain Out of Cycling With Electric Bikes
      We all know that cycling is a great way to stay fit but those initial few weeks of getting back into cycling and other sports activities can be daunting. Electric bikes are a great alternative to traditional bikes, providing just enough assistance to get you up that hill or keep the sweat at bay as you commute each morning.
    • Ten Good Reasons to Get on Your Bike This Summer
      We all know cycling is good for us but that still doesn't give us anywhere near enough of an incentive to go out, identify and buy the bicycle that would be best suited to our travelling, fun, fitness and transport needs. Here are ten top reasons to encourage you to get on your bike this Summer.
    • How Does Social Media Aggregation Change Your Marketing Game?
      When I present to an audience interested in using Social Media as part of their marketing strategy I see realisation dawn on their faces about half way through the presentation. That's at the part where I talk about the variety of strategies that can be adopted by businesses that don't include Facebook! People have definite opinions about social me […]
    • Recumbent Bicycles Offer Comfort and Speed For All Cyclists
      Recumbent bicycles offer the cyclist a supported and comfortable ride as well as speed, aerodynamics and a wide variety of configurations. Recumbent bikes have been around longer than you think with the first models being patented around 1900.
    • Lighter Cycling With the Urban Lite Range of Bicycles
      The new Urban Lite Range of folding bicycles offers the commuter a performance bike that folds in 15 seconds and weighs in at a welcome 9.5kgs! Every commuting cyclist...
    • Combine Performance and Portability With a Folding Mountain Bike
      Off road, rough terrain is what mountain biking is all about. It's a sport that demands durability and performance from your bike and your body. Whether you're trail riding, free riding, street riding or just going cross country you need a mountain bike that will withstand the ride.
    • How Would Social Media Help My Business Grow?
      This is a question many small to medium sized business owners ask and I thoroughly understand considering all the money and time spent on marketing and advertising techniques that don't always yield as effectively as you'd thought. Whilst using social media applications can certainly increase your businesses overall visibility, it isn't a quic […]
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What is social marketing and how do I do it?

There is a new catch phrase in business circles around the world and whilst it’s an old term it has a totally new meaning these days. Way back in the good old days the term ‘social marketing’ meant getting together at breakfast or lunch meetings and getting to know one another a little better whilst [...]

The Ghost Blogger

Companies and individuals use ghost bloggers because they can’t write or simply don’t have the time to write. A lot of people use blogs to drive their business, enhance their brand, increase traffic on their website or simply to tell the world about themselves or about what’s bugging them. The biggest problem about blogging is to know what to write about.

Blogging and enjoying it!

It seems that everyone is doing it lately.  Writing a blog I mean.  What is the attraction and what are they supposed to do for you or for the people reading them? Blog writing is a bit like having a personal diary with extra bits or widgets as they are fondly known online.  Remember when you [...]

The Words Within…

Language is a magical tool if used correctly.  I am a wordsmith revelling in the written and spoken word and the power it can wield when used in the right way. I offer my talent to enhance your ideas, thoughts and imagery. Businesses needing a more personal approach to capture a niche market Novelists dismayed [...]